The European Federation of Rural Tourism – RURALTOUR is a professional tourism trade organisation representing a sector with an estimate of 500.000 micro-and nano enterprises and about 5-6,5 million bed places. It includes 26 professional and trade organisations from 23 countries of geographic Europe. The represented services include hospitality from rural Bed&Breakfast and self-catering in private homes or farms up to small family-run rural hotels or guesthouses, rural gastronomy, and active tourism services.
Ruraltour is active in improving member’s international competitiveness in fields of digitalization, adaptation to consumer demand, sustainable design and management of services, and related skills development. We especially focus on the design of new products and approaches to international markets under the overall concept of a sustainable tourism activity in rural areas. Our participation in transnational projects in the field of training or research feed directly into the business reality through our member organizations that use these results to provide business support and advice to their associated SMEs.
